Interior design of nike retail shop
Project Introduction
Nike (Blue Ribbon
Sports) is an American multinational corporation that is engaged in the design,
development, manufacturing, and world wide marketing and sales of footwear,
apparel, equipment, accessories, and services. As a global leading sports brand
Nike bringing inspiration and innovation to every athlete in the world since
1964 through ground breaking sports
innovation and sustainable product.
Project Details:
Project Name: Interior Design of NIKE Brand Shop.
Required Total Area: 4400 sq. Ft.
Project Specialty:
·
A Reception in side of opening.
·
An attractive Lounge with proper
dimension.
·
Display area are divided into Men,
Women and kids zone.
·
Product display are also divided in
zoning system.
·
A Storage with sufficient product
capacity.
·
An Office Room to operate the shop.
·
In the middle of showroom, a beautiful
shoe display with a floating area to represent a dynamic movement.
Design Concept
Since Nike is one of the world largest sport brand,
so our main design concept is speed . The shape of the walls, dividers, and the
workstations suggest action, visual flow and dynamic movement. The other factor that dictated our design
concepts was the Nike slogan -“just do it”.
Our another focus while fulfilling the program was to provide
for a feeling of openness and light. The curved and skewed dividers and walls
were kept intentionally rough so as to keep the visual flow of the high ceiling
free and represent speed.
The workstations were designed to enhance teamwork and
interaction. The main lighting system suspended from the ceiling was developed
for the space and spot light was also developed for focusing the product.
The palette of materials; Exposed concrete, brushed
stainless steel, and maple wood were peppered with the Nike colours of orange
blaze and lime green. Coupled with the monotone images of famous athletes who
have endorsed the Nike brand, they suggest forms frozen in mid-action.
Vidio link for better visualization.
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